“LIGHTS ON, BRANDS UP” | excitement at The Sound Project 2026
“LIGHTS ON, BRANDS UP” | excitement at The Sound Project 2026
The Sound Project 2026 brings the energy of a music festival to Ancol through a variety of vibrant and engaging brand experiences. In this project, Kami Creative House built activations for OT Amer, Santana, and Extra Joss, including three Extra Joss booth formats measuring 3x3m, 5x5m, and 360°. Each space was designed with a strong visual character through bold branding, dynamic lighting, oversized product elements, and experiential details, creating booths that not only stand out in the middle of the festival, but also become part of the visitor experience.
